Strategic directions and corporative goals are the critical challenges affecting the key elements of the organization such as the mission of the organization, services offered, organization financing or organization management. Strategic directions have been determined by the SWOT analyses.
Strategic direction of the development of CEROVO d.o.o. is the steady growth under the current, turbulent economic circumstances, while sustaining the customers’ satisfaction with the quality, price and the delivery terms. Redirection of the all available resources of the company toward the customers became the major task for all the competents in the service-orientated businesses.
Development related goals are the long term goals of our company. In our effort to meet the customers’ demands and to conform to the new marketing demands, CEROVO d.o.o. expanded its offer.
Our strategic, long term goal is the development of “One-stop-shop” system in order to provide the offer of the full range of construction materials at one place. That way, we would make purchase more simple, decrease total costs and the time of supply. Most important, on a long run, that implies improved quality of the services for our clients, including the offer of the complete logistic service.
All the other goals of CEROVO d.o.o. are secondary in comparison to this strategical goal.
One of the secondary goals of our company is the dynamic investment cycle into the new products and technologies and the expansion of the production range and sales capacity, which would increase the company’s competiveness.
Other goals are the building of new sales and transport centres in:
Strategic direction of the development of CEROVO d.o.o. is the steady growth under the current, turbulent economic circumstances, while sustaining the customers’ satisfaction with the quality, price and the delivery terms. Redirection of the all available resources of the company toward the customers became the major task for all the competents in the service-orientated businesses.
Development related goals are the long term goals of our company. In our effort to meet the customers’ demands and to conform to the new marketing demands, CEROVO d.o.o. expanded its offer.
Our strategic, long term goal is the development of “One-stop-shop” system in order to provide the offer of the full range of construction materials at one place. That way, we would make purchase more simple, decrease total costs and the time of supply. Most important, on a long run, that implies improved quality of the services for our clients, including the offer of the complete logistic service.
All the other goals of CEROVO d.o.o. are secondary in comparison to this strategical goal.
One of the secondary goals of our company is the dynamic investment cycle into the new products and technologies and the expansion of the production range and sales capacity, which would increase the company’s competiveness.
Other goals are the building of new sales and transport centres in:
- Bar (under the construction)
- Ulcinj (opened)
- Podgorica (opened)
- Budva (planning stage)
Stategic model of CEROVO d.o.o. consist of the following:
- Goals achievement.
- Harmonious internal relations and the coherence between the organization and its long term goals and the environment.
- Increased productivity with the less expenses compared to the competition.
- Permanent monitoring of the predefined success indicators.
Company’s business researchers, accountants, managers and department managers are deeply involved in collecting of various data needed for maintenance of the quality system for data management.
